A financial advert may be unfair or misleading for a number of reasons, for example, important information only appearing in the small print, or by creating an unrealistic expectation of a product. Find out how to spot a misleading financial advert.
We can look at - and take action against - misleading adverts and promotions for most financial products and services, including:
- social media adverts, such as Tweets and Facebook posts
- poster adverts
Report a misleading financial advert
Please note, for reasons of confidentiality, we can’t discuss any action we may take as a result of the information you give us. We may, however, contact you if we need additional information that would help us.
We can’t resolve individual disputes you have with a firm. If you are unhappy with a financial product or service, find out how to complain.
There are some circumstances where we may need to share the information you have given us, including your personal data, with other regulators who have the power to take action independently or alongside the FCA.
For example, we may do this when:
- we are obliged to do so for legal reasons
- the information you have provided does not relate to a firm authorised by us. In this case, another regulator may be better placed to investigate the issue
Where possible, we will remove your personal data before sharing it with other regulators; however, sometimes we will need to share this data.
To learn more about how we use your personal data, please read our privacy notice.
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