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Laura Smart
Lead, FCA’s specialist Behavioural Economics and Design Unit
Laura Smart currently leads the FCA’s specialist Behavioural Economics and Design Unit and previously established its applied Behavioural Insights in Practice internal consultancy programme. Research interests include group decision making, improving organisational culture and crime prevention.
The people science revolution – improving diversity objectiv
Encouraging diversity and inclusion is a vital task facing many organisations and assessing success inevitably starts with statistics. But while numbers provide an essential benchmark, it is...
The future of behavioural science: ambition with a dose of h...
From transport and tax to organ donation and education, behavioural science has had an increasing impact on our lives over the last decade. But with advancing tech, demand for personalised...
Why your COOs should be CBOs: Chief Behavioural Officers
Business leaders increasingly recognise that an understanding of people – both customers and employees – can make or break a business. Below we set out the case for the Chief Behavioural Officer (...